It’s a fairly clean slate. We’re establishing a new place for people but interested in corporate social media.

When people settle new territory, there’s nothing there. Everything you want, you either need to build it yourself or wait for someone else to get around to it when they have a chance. If you aren’t going to be a producer, you’re going to find slim pickings.

I came here expecting a little more than what is even here 3 years later. But I liked the tightness of the community and that when I posted something, it wasn’t instantly drowned out by a hundred other comments.

Superbowl was dead after the first couple of months, and I had really enjoyed it on Reddit and didn’t want it to die here. I started posting what photos I had from previous travels, and when I ran out, I looked for places in all 50 states where people could see owls in person. Then I started doing daily research. Eventually that wasn’t enough, and now I volunteer working with wild animals, including my beloved raptors.

Every day I enjoy talking to my fellow lemmings. I get enough comments and do enough posts to keep me occupied. There are some users I really love and I can remember personal details about them, and I notice when they aren’t around for a bit or I think about them if they’re going through personal stuff. I enjoy working at the animal rehab where I get hands on with amazing animals and work with some of the best folks anywhere.

If I would have sat there and let everyone else do the work, I would have given up here long ago. But I looked for a niche to make my own, and now people look forward to my posts and I look forward to their reactions. And developing that relationship helped me find something in my office life that I love and enjoy more than anything I’ve ever done before.

You’re barely a number at Reddit. Here you can be anything, it’s not like there’s much competition.