As the growth of Bluesky showed

If you’ve got marketing money, even Chinese spyware apps make it to the top. see Tiktok. So, growth is not always a good metric for what works.

Bluesky is just a pseudo decentralization platform that’s built as a controlled opposition and will make the same moves as twitter when it reaches critical mass. It’s got money to market itself as “different” and shareholders will soon want return of investment and there’s much to be made off of being a government surveillance apparatus.

Nothing should be made off of ATProto.

With subtle marketing posts like this disguised as a question from a 1day old account, they know what they’re doing. And it obviously works.

API output could just be considered text. So whoever loads this api and loads the video is in violation, and not the api devs. Just a guess.