By just not having a profit motive? It’s telling that the best tutorial videos these days are short form from people just trying to help other people to learn the thing they just stumbled their way through because nobody else had made that digestible tutorial yet. A sincere “thank you” from a stranger feels amazing, and I don’t think it needs to be somebody’s actual job to explain how to change the filter in my specific model of fridge.
But if they don’t give you all the back story how would they segue into telling you how it relates to the wonderful sponsor to their video today?
By just not having a profit motive? It’s telling that the best tutorial videos these days are short form from people just trying to help other people to learn the thing they just stumbled their way through because nobody else had made that digestible tutorial yet. A sincere “thank you” from a stranger feels amazing, and I don’t think it needs to be somebody’s actual job to explain how to change the filter in my specific model of fridge.